Help supporters write a will, and leave a gift to you.
A free, guided will your supporters can finish in about 15 minutes, with your nonprofit built into the flow. No cost to them, no legal jargon.
Step 4 of 6
Would you like to leave a gift to a cause you love?
Most people care. Most people haven't gotten around to it.
76%
of Americans do not have a foundational will
43%
of them “just haven't gotten around to it”
An estimated 76% of Americans do not have a foundational will, and 43% of them state they "just haven't gotten around to it". A long list of steps, a lawyer's bill, and no clear place to start keep loyal supporters from putting a plan, and a gift to you, in place.
Remove the friction, multiply the impact.
Ask at the right moment
The best time to invite a gift is while a supporter is thinking about their plans. When users are explicitly asked if they would like to leave money to charity during a digital will-creation flow, the conversion rate jumps to 10.8%.
Step 4 of 6
Would you like to leave a gift to a cause you love?
Family comes first
Supporters name guardians, executors, and loved ones as they build their will. A gift to you is one step among many, never in the way.
Step 2 of 6
Who should care for your children?
Free for supporters, finished in one sitting
There is no cost to your supporters, and a guided flow takes about 15 minutes. Progress is automatically saved so they can return anytime.
Step 5 of 6
Your progress is saved.
Documents that fit their state
The Will Builder creates a legitimate, state-compliant will that both the nonprofit and the donor can trust.
Step 6 of 6
Your will is ready to download.
Built for your development team.
Your nonprofit, built into the flow
Your name and mission appear as the first charity option, in a branded experience supporters recognize.
See who started, who finished, and who named you
Your dashboard shows each supporter's step, so your team can offer help and say thank you at the right moment.
Supporters join your legacy society
Anyone who leaves you a gift in the Will Builder joins your society, and is recognized the way they choose.
Reach people who don't think they have enough
Supporters without large assets can still leave a meaningful gift. The builder makes it normal for everyday donors to take part, overcoming the 40% of Americans who falsely believe they lack the assets for a will.
Will Builder activity
Last 30 daysThe donor journey, simplified.
- 1
Supporters find it.
From your microsite, your emails, or an “Already included us?” prompt.
- 2
They build their will.
A guided, step-by-step flow devoid of legal jargon.
- 3
They choose to include you.
The charity option appears natively in the flow.
- 4
They finish and save.
They download their state-compliant documents.
- 5
You stay in the loop.
Your dashboard tracks their progress in real time.
Give your supporters an easy way to say yes.
Make it easier, simpler, and accessible for your supporters to add your mission to their final plans.
Frequently Asked Questions
Yes, for your supporters.
About 15 minutes for most people.
No. LotusGiving provides educational tools and information and is not a law firm. However, all of our wills and beneficiary designation forms are legally sound and compliant in all 50 states. Supporters with complex financial or family situations should always talk with an attorney.
No. You see their progress and what they explicitly choose to share, such as the share of their estate they designate to you.